About me
I’m a designer driven by curiosity, empathy, and a passion for solving problems. My work revolves around helping teams understand the core of the challenge, guiding them through the design thinking process, exploring creative solutions, prototyping, and most importantly, putting the ideas to the test through user validation.
With a background in garment development, I know how to balance creativity and business needs to deliver impactful solutions. During my 8 years at adidas, I worked cross-functionally, ensuring every product we developed was the best possible fit for both the user and the business. Planning, prioritization, and problem-solving in high-pressure environments have been key to my process.
I’m particularly passionate about storytelling—creating experiences that move people emotionally and leave a lasting impression. I love making design intuitive, simple, and delightful. I communicate openly and honestly, believing that feedback is the key to growth. Fluent in both English and German, I collaborate easily across cultures and disciplines, enjoying the energy and ideas that come from diverse teams working toward a common goal.
In 2019, I made a life-changing decision to turn my passion for design into a career. Now, I’m on a journey to help others innovate and create user-centered designs that make a difference.
Based in Berlin, I draw inspiration from its streets, art exhibitions, and long bike rides with my trusty bike, “Harry.” I believe in living fully—whether that’s through a challenging workout, a stimulating brainstorming session, or sharing good food with friends and family on a perfect Sunday.
For me, design is about more than aesthetics—it’s about solving real-world problems with empathy, precision, and heart. I’m constantly learning new methods, adapting to fresh challenges, and striving to make a positive impact through my work. Let’s create something meaningful together.
Research. I have a naturally curious mind and enjoy diving into the details to gain a full understanding of the bigger picture.
Design Thinking. I act as the voice of the customer, placing the user at the center of every decision and focusing on opportunities rather than problems.
Storytelling. I’m passionate about creating products that move people emotionally and leave a lasting impression.
Planning & Prioritization. I independently plan and execute complex tasks, effectively balancing tight deadlines with attention to detail.
Communication. I believe in the power of open and honest feedback as a tool for growth and improvement. I’m fluent in both English and German.
Collaboration. I thrive in multidisciplinary teams, working together towards a common goal by sharing my expertise and valuing the insights of others to create the best possible product.
